Overview
- 設計整合
- 商業企劃
- 招商引資
EConvenience in abundance, incredibly delicious.
Advanced technology has made life as busy as a bee, but MaGaiXian sees the market demand. Freshness, speed, and food safety are the essence of MaGaiXian. It creates efficiency in a short time, reduces labor costs, and becomes a blessing for the busy crowd.
便利滿點，美味超級
現代化科技但生活卻比蜜蜂還忙碌，馬蓋鮮看見市場需求，新鮮、快速、食安保障是馬蓋鮮的精神，用簡短的時間創造高效率、低人事成本並成為忙碌族群的福音。
/ Project Impact
The “Ban-Don” vending machine expansion project, assisted by Harbor Group in planning the business model and business proposal, has achieved significant success.
“Ban-Don,” one of the few remaining self-bento vending machine manufacturers in Taiwan, has successfully expanded its locations, with a focus on closed communities and technology parks. There are plans to open at least ten new locations, initiate a second round of funding, and actively enhance brand recognition to increase foot traffic.
/ 專案成效
「馬蓋鮮」自動販賣機拓點計畫，由港灣集團協助規劃商業模式及商業企劃書。 「馬蓋鮮」作為台灣少數僅存的自動便當機製造商，成功擴展了點位，並專注於封閉型社區和科技園區，使預購式訂單可以穩定增長。
/ Future Planning
Harbor Group is committed to continuing the expansion of the Ban-Don vending machine market coverage, introducing technological innovations to enhance efficiency, offering a diverse range of choices to meet the demands of busy lives, and bringing convenience and deliciousness to more people.
Currently, plans are in place to open at least ten new locations, initiate a second round of funding, and actively enhance brand recognition to generate more foot traffic.
/ 未來規劃
港灣將持續規劃擴大馬蓋鮮自動販賣機的市場覆蓋率，及引入技術創新以提高效率，提供多樣化的選擇，滿足大眾繁忙生活的需求，為更多人帶來便捷和美味。目前預計展開至少十個點位，並進行第二輪增資，且積極提升品牌知名度以實現更多通路流量。
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